Intellectual Property (IP) is a set of intangible rights attached to many products, including materials, writings, technologies, processes, or programs, and may be protected under patent, trademark, and/or copyright laws, and sometimes by contract. Traditional “tech transfer” (the process of transferring scientific findings from one organization to another for further development and commercialization) typically uses the word invention to describe the IP being commercialized, but the word invention often has a limiting technical connotation. Researchers at UNH are doing groundbreaking work across the campus in the liberal arts, social sciences, STEM fields, and more. By using the term innovation, we hope to broaden the scope of the tech transfer conversation at UNH to include all works, whether they could be protected by copyrights, trademarks, or patents. Over the past few years, some of the innovations that have generated the greatest social impact and highest revenues have been evidence-based curricula, training programs, logos, and images.