Paul College Faculty Research
UNH Marketing Professor Turns Student Question into Global Business Guidebook
UNH marketing professor Billur Akdeniz co-authored "International Marketing in a Changing World: A Managerial Guidebook," inspired by an MBA student who noted the lack of a single resource on global marketing. The book blends research, real-world cases, and practical tools to help managers navigate... Read More
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10/07/25Government Shutdown Could Leave Markets Vulnerable to Insider Trading, UNH Expert Says
When the federal government shuts down, agencies like the Securities and Exchange Commission (SEC) are forced to furlough most of their staff. That... -
08/21/25UNH Study Finds Walkable Neighborhoods Eased Pandemic Mental Health Declines
UNH economist Karen Conway’s new study finds that walkable neighborhoods helped buffer pandemic-related mental health declines. Using national data,... -
07/22/25UNH Professor’s Book Shows How to Build High-Performing Teams
UNH professor Vanessa Druskat’s new book The Emotionally Intelligent Team shares a research-based model for building high-performing teams by... -
07/02/25UNH Study Shows Non-Competes Can Stifle Innovation
A UNH study cited by the Federal Trade Commission finds that stricter enforcement of non-compete agreements can lower the value of patents and...
Recent Stories
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04/04/25 - Pollution SolutionFor a time, UNH researchers Paula Mouser and Adam Wymore were connected only by the invisible chemicals they were studying. That is, Mouser, a professor of civil and... Read More -
02/21/25 - Research Finds Women in IT Embrace Competition, Defying StereotypesWhile the gender gap has shrunk in some industries, there remains a significant disparity in tech, with women accounting for only 35 percent of jobs in the information technology... Read More -
02/05/25 - AI vs. Human: Could Algorithms Be the Key to Fairer Employee Evaluations?Imagine putting in the work at your job to stand out, only to learn that artificial intelligence algorithms are going to play a large role in your performance evaluation. How... Read More -
12/11/24 - Is Weight-Based Pricing the Key to Sustainable Air Travel?When you think of airline policies, you might picture baggage fees or seat upgrades. But a recurring topic in the industry raises a different question: Could passenger weight play... Read More -
10/22/24 - Politics May Influence Your Gift-Giving HabitsPolitics may not only influence your voting choices this November—it could also affect your holiday gift-giving. Read More -
09/12/24 - Emma Frank Recognized as Paul College's Outstanding ResearcherWhen you ask Emma Frank about her research, you're sure to be intrigued. Have you ever assumed that your childless coworker could handle a heavier workload? Or have you been... Read More -
07/15/24 - Researchers Propose Equitable Solution for Allocating Welfare FundsSubsidy welfare programs are critical in ensuring that economically disadvantaged individuals and families can access essential services such as child care, education, healthcare ... Read More -
07/02/24 - Targeted Home Systems to Remove PFAS More Cost-Effective Than System-Wide SolutionsHouseholds on public water systems are willing to pay an average of $13.07 a month, or $156.84 annually, on their monthly bills to protect themselves from PFAS — potentially... Read More -
05/30/24 - Digital vs. Traditional Advertising: Research Highlights Impact on Brand Valuation in M&AsWith the shift from traditional to digital advertising, little research has explored how advertising in these different channels creates long-term value for companies. An... Read More -
04/23/24 - Research Explores Potential Pitfalls of Mandated Childcare PoliciesAs the United States and other countries consider ways to address childcare challenges for working parents, new research urges caution regarding potential government interventions... Read More