Bootcamps

Hands-on bootcamps are geared towards critical entrepreneurial aspects. Facilitators are both internal and external to UNH. Open to UNH students only. 


Marketing Bootcamp: Launch a Brand, Not a Product

November 26, 2018 | 5:00pm - 6:30pm | Training Room at UNHI ECenter, 21 Madbury Road, Suite 101

click here to register

Speakers :

Jared Lemos, Co-Founder of Fishnet Media

        

Getting results for our clients is what it’s all about, and that mantra drives my work at Fishnet every day. I have 10 years of experience in all areas of marketing, which has allowed me to bring creative marketing solutions and strategies to our clients that deliver real, long-term business value. My expertise and knowledge base have helped me establish lasting relationships with notable companies such as Planet Fitness, GE, Newforma and B2W Software; it's been so rewarding to be part of the success of some great brands both local and around the country. For me, it’s being able to combine proven marketing savvy and creativity with an understanding of technology, processes and markets—that’s what gets results.

 

Sean Reusch, Director of Design at Fishnet Media

        

I’ve always been passionate about how profoundly a visual experience can impact someone from the very first interaction. To communicate a brand’s unique identity and tell its story in a highly memorable way, I go beyond the visual design to create a truly intuitive and engaging experience. Throughout my more than 17 years as a designer, I’ve loved experimenting with different design techniques to take a truly individualized and thoughtful approach to all client work. My approach is to make my design and visual executions as unique as our clients, and support their brand in ways that have a lasting—and successful—effect.

 

Jen Keefe, Content Strategist at Fishnet Media

        

My whole life I’ve been fascinated by words and how putting just the right ones together in the right way can evoke emotion, action and reaction. After many years as a journalist, I found myself drawn to content marketing and delivering memorable brand experiences with my words. I’m passionate about the strategy behind making good brands great, and resonating emotionally with a target audience, whether it be through social media content, web pages or sales collateral. Generating the approach to content marketing that helps meet and exceed our clients’ goals and expectations is what drives me every day.

 

 

Idea Creation Bootcamps

It all starts with an idea that solves a problem. Attend one of these 2.5 hour hands-on bootcamps to learn problem identification, the idea creation process, validation of good ideas, and more! Food provided. 

Sponsored by the Wildcatalysts Network    

 

October 1, 2018 | 5:30pm - 8:00pm | Memorial Union Building 334/336

Speaker: Marc Sedam, Associate Vice Provost for Innovation and New Ventures and Managing Director of UNHInnovation

 

October 3, 2018 | 5:30pm - 8:00pm | Memorial Union Building 156

Speakers: Corey Smigelski, Partner & General Manager, and James Fox, Business Development & Strategy Manager, of Goddard Technologies

 

October 6, 2018 | 10:00am - 12:30pm | Memorial Union Building 334/336

Speaker: James Intriligator, Professor of the Practice - Human Factors and Design, Tufts University

 

October 6, 2018 | 1:30pm - 4:00pm | Memorial Union Building 334/336

Speaker: James Intriligator, Professor of the Practice - Human Factors and Design, Tufts University

 

October 8, 2018 | 5:30pm - 8:00pm | Memorial Union Building 334/336

Speaker: Marc Sedam, Associate Vice Provost for Innovation and New Ventures and Managing Director of UNHInnovation

 

October 10, 2018 | 5:30pm - 8:00pm | Memorial Union Building 156

Speakers: Corey Smigelski, Partner & General Manager, and James Fox, Business Development & Strategy Manager, of Goddard Technologies

 

Speaker Bios:

Marc Sedam, Associate Vice Provost for Innovation and New Ventures and Managing Director of UNHInnovation

        

Marc Sedam, Associate Vice Provost for Innovation and New Ventures and Managing Director of UNHInnovation, joined UNH in November 2010. Sedam has an extensive background in intellectual asset management, licensing, and start-up formation. In addition to his position with UNH, he was the founding director of the Peter T. Paul Entrepreneurship Center and serves as the Executive Director of the New Hampshire Innovation Research Center, New Hampshire’s only translational research funding program. Marc is currently the PI of UNH’s National Science Foundation I-Corps Site and is a sitting member of the Association of University Technology Managers (AUTM) Board of Directors.

Sedam is very active in New Hampshire building the innovation ecosystem. UNH was awarded the “Campus Culture and Policy Award” from VentureWell in recognition for rapid scaling and success of the university’s entrepreneurial efforts. In addition, UNH has been the largest financial supporter of the NH startup community since 2010, investing over $1.5MM. Sedam served on the Board of Directors of NHICC/AlphaLoft from 2011-2016 and as Vice-Chair of the Board of Alpha Loft between 2014-2015. He has been a member of the NH Governor’s “Live Free and Start” advisory council, an initiative designed to help high tech companies succeed in New Hampshire, since its inception in 2014 and also serves as an advisor to the boards of two non-profits founded at UNH: Operation Hat Trick and PLAN (Post-Landfill Action Network). Sedam also served on the AUTM Board of Directors between 2015-2016 as the Vice President for Professional Development, a role responsible for AUTM’s education and training activities.

Prior to UNH, Sedam was the Chief Operating Officer of Qualyst, Inc., the global leader in the study of pharmaceutically relevant drug transport interactions (acquired in 2017 by BioreclamationIVT). Sedam also served as the Associate Director for Life Sciences at the University of North Carolina at Chapel Hill’s technology transfer office, helping make UNC one of the top US university in start-up formation in 2001. Marc’s work at National Starch and Chemical Company as a food enzymologist, and was an inventor on a patented product with peak sales exceeding $50MM/year; this product won the “2003 Product of the Year” from the Institute for Food Technology. Sedam has a B.S. in biochemistry from The University of New Hampshire and an MBA from the University of North Carolina at Chapel Hill’s Kenan-Flagler Business School with a focus on entrepreneurship and new ventures. Additionally, he is a well-known lecturer on the topics of university innovation and start-up formation.Associate Vice Provost for Innovation and New Ventures and Managing Director of UNHInnovation, joined UNH in November 2010. Sedam has an extensive background in intellectual asset management, licensing, and start-up formation. In addition to his position with UNH, he was the founding director of the Peter T. Paul Entrepreneurship Center and serves as the Executive Director of the New Hampshire Innovation Research Center, New Hampshire’s only translational research funding program. Marc is currently the PI of UNH’s National Science Foundation I-Corps Site and is a sitting member of the Association of University Technology Managers (AUTM) Board of Directors.

 

Corey Smigelski, Partner & General Manager of Goddard Technologies

        

Corey Smigelski is an accomplished manager, entrepreneur, and business developer. He has established a track record of leading product development projects and growing businesses with a focus on medical and consumer technology. His expertise applies to all aspects of device development, from business strategy to engineering and design. Over the last eight years at Goddard, Corey has been at the forefront of device and system development projects, leading charges in orthopedics, biotechnology, and trauma care from concept to manufacturing.

Currently, Corey serves as the General Manager for Goddard Inc.

 

James Fox, Business Development & Strategy Manager of Goddard Technologies

        

James Fox is a mechanical engineer and product strategist helping Goddard’s partners to envision and create high-impact products. He has spoken at TEDxOSU on medical device design, and brings a global perspective, having worked in South Africa, Rwanda, and Nicaragua. As the former Founder and CEO of OBZ Design, a medical device startup working in non-invasive diagnostics, James led his company to win MassChallenge, competing in a pool of 2,500 companies.

Currently, James serves as the Business Development and Strategy Manager for Goddard Inc.

 

James Intriligator, Professor of the Practice - Human Factors and Design, Tufts University

        

JAMES INTRILIGATOR is a faculty member in the Department of Mechanical Engineering at Tufts University where he runs the Human Factors Engineering programs.  He is Professor of Human Factors and Design at Tufts (Boston) and is also Professor of Innovation and Consumer Psychology at Bangor University (UK). Since receiving his PhD (Harvard University), Intriligator has moved between academia and industry several times. In the commercial world, he ran think tanks, designed new offerings in the automotive and financial services sectors, and has worked with some of the world’s largest corporations.

As an academic, Intriligator has authored over 50 peer-reviewed articles in high-profile scientific journals such as Nature, Nature Neuroscience, Neuron, and Biological Psychology. He has published important work in multiple domains including psychology, neuroscience, design, entrepreneurship, physics, consumer psychology, and education. Some recent honours include: receiving a personal chair based on “innovation and impact,” being named a Bangor University Teaching Fellow (2013), and being named a “National Teaching Fellow” – the UK’s highest teaching honor (2014).  In 2016 he was admitted to Fellowship of the Royal Society of Arts (FRSA)
and in 2017 he was named Executive Fellow of the Academy for the Scholarship of Learning.


Professor Intriligator has over twenty years of experience in developing and delivering innovative educational programmes to students. He has worked with dozens of national and international companies, including Unilever, The National Trust, Aldi, Mars/Masterfoods, Tesco, Johnson & Johnson, laterooms.com, and Cadbury, as well as banks such as Santander, Citibank, Alliance Bank, HBOS and Lloyds Banking Group.