UNH logos and name on external websites

Members of the UNH community may receive permission to use the university logo and name on external websites when the site promotes an individual's or club's approved university activities.

Purpose and Audience

You are strongly encouraged to use the tools UNH offers for building websites. However, if you are a member of the university community, you may choose to create an external site about your individual or club's approved university activities. You may then request permission to use the university logo and name on your site.

Using the University Name and Logo

To receive permission to use the university logo and name on an external site, you must be either:

  • A UNH faculty or staff member using the site ONLY to promote your individual approved UNH activities, such as UNH-affiliated research
  • A UNH student using the site ONLY to promote the activity of a university-recognized student organization

It is not permissable to use the site for any commercial activity or display any ads. Any commercial or revenue-generating use of UNH logos or names must be approved through UNH Innovation's Trademark Licensing.

Requirements for Sites

If you want to use the UNH logo or name on your external site, you are required to:

  • Request permission through Web and Mobile Development (WMD).
  • Have an approved domain name. If a domain name contains "unh," it must be owned by UNH WMD or another UNH entity approved by WMD.
  • Use the logo and name only as specified in the UNH Brand Guidelines.
  • Use only approved logos
  •  Include a link back to unh.edu
  • Represent the site by the owner's name or organization, located at University of New Hampshire, in order to distinguish the site from unh.edu web pages.  Examples:
    • "The Lab at the University of New Hampshire," NOT "The University of New Hampshire Lab"
    • "The Knitting Club at the University of New Hampshire," NOT "The UNH Knitting Club"
  • Not duplicate content from any unh.edu site on your own site
  • Disable the ability of the external platform to display ads. This may require paying for additional functionality.
  • Submit the site for review prior to launch
  • Designate a site owner and replacement
  • Plan for yearly site reviews
  • Comply with all relevant UNH and USNH policies

All requests will be approved by WMD and CPA. In certain cases, the Digital Communications Governance Team will provide a recommendation. You must have express written approval to proceed with using the UNH name or logos.

Support

The logo is offered as a self-service file only. For support for logo usage, please contact Communications and Public Affairs (CPA).

Training

Anyone who has questions about how to use the logos should contact CPA. For information about using logos for commercial purposes, please contact UNH Innovation.

Responsibility for Content

External sites may use the university logo, but they are created by members of the University community acting as individuals rather than as official representatives of the University of New Hampshire.  As such, external sites may not to be used as the official website for any UNH college, school, institute, department, or administrative or service unit. Site owners are solely responsible for the site and its contents.

Violations

Although UNH does not monitor or regularly review external site content, it reserves the right to revoke the right to use the UNH logo or name for any site that it considers to violate this standard or any other UNH policies.

If inappropriate content is discovered, UNH WMD will contact the site owner to discuss the issue. Unacceptable content may cause the permission to use the UNH logo or name to be revoked.

Reports regarding inappropriate content may be sent to WMD.

Please note that you must request and receive express written permission to use the university logo or name. If you have not requested and received express written permission to use the university logo or name, then you do not have the right to use them. These trademarks are the exclusive property of UNH.