Redirects and external redirects

Redirects send users from one URL to another, and should follow a consistent structure in order to promote the university brand and help users easily navigate the UNH web universe.

Related Information

Purpose and Audience

At UNH, redirects are used only to point between pages. These can be pages that have been moved or deleted, if a typo in marketing materials points to an incorrect URL, or if a much easier URL is required in order to promote the university brand or help users more easily navigate The redirect will help visitors arrive at the right site location.



An example of a redirect: could be redirected to

Request a redirect by submitting a Web and Mobile Development (WMD) work request form

  • If your request is approved, you will receive an email letting you know the redirect has been put in place.
  • Redirects remain in place for six months.
  • <30 days prior to the six month expiration date, you will receive a reminder notice that your redirect is about to expire.
  • Remember to update references to your web address on stationary, email, etc.

It's a good idea to thoroughly review all web addresses in marketing materials or public announcements before they are published, which can help avoid the need for redirects.

External Redirects

Historically, the university does not authorize external redirects unless there is a relationship with an outside vendor. For example, mycourses is redirected to Canvas. External redirects require a contract with Academic Technology or Information Technology, or approval from a dean.

Well-established websites that move to external sites may request a one-time six-month redirect from WMD. Any address containing "UNH" should be owned by UNH WMD or by another UNH entity approved by WMD.

Otherwise domain names may not be redirected to externally-hosted sites.


For support, questions, or to request redirect, please contact WMD.

Responsibility for Content

Anyone who creates a URL is responsible for complying with all applicable policies and this standard. When address conflicts arise, such as nearly identical addresses for unrelated groups on campus, the Digital Communications Governance Team will provide a recommendation.


Redirects remain in place for six months. An email will be sent out 30 days and then one week prior to the redirect being removed.


UNH AT/IT reserves the right to remove any redirect that it considers to violate this standard or any other UNH policies.

If inappropriate, inaccurate or conflicting redirects are discovered, UNH WMD will contact the site administrator(s) to discuss the issue. If the site or content owner cannot be contacted or is no longer at UNH, that content will be administered by WMD and can be removed if deemed inaccurate or inappropriate. When content is obviously unacceptable, UNH WMD will immediately remove the content prior to contacting the site owner. Unacceptable redirects also may cause website access to be suspended.

Reports regarding inappropriate content may be sent to WMD.