WSBE Blog
WSBE Blog
Oct 03, 2012
WSBE Researcher Studies Public Reaction to Celebrities' Personal Views
Bruce Pfeiffer, assistant professor of marketing in the Whittemore School of Business and Economics (WSBE), has conducted extensive research about how people react to celebrities once they know their personal viewpoints. He has found that those who are most vocal about political, religious, and social causes may pay with decreased popularity and reduced income. The more the public knows... Read more
Aug 02, 2012
UNH Business Professor's Research Helps Hotels Identify and Market to Potential "Green" Guests
New research by Nelson Barber, associate professor of hospitality management at UNH's Whittemore School of Business and Economics, has found that environmentally-conscious consumers exhibit specific behavior patterns and characteristics when compared with consumers in general. Hotels looking to attract these consumers must not only use sustainable business practices and be committed to... Read more
Apr 26, 2012
RESEARCH PROFILE: Karen Conway: Using Economics to Study Real Life Issues
UNH Professor of Economics Karen Conway has been studying tax policy and its effects on relocation and employment of older citizens. Her research on tax breaks for the elderly is especially important at a time when many state legislatures are contending with severe budget shortfalls. Read what she's found out in this Research Profile: Karen Conway: Using Economics to Study Real Life... Read more
Feb 02, 2012
U.S. Hospitality Industry Often Reluctant to Hire People with Disabilities
People with disabilities trying to find employment in the U.S. hospitality industry face employers who are often reluctant to hire them because of preconceived notions that they cannot do the job and that they are more costly to employ that people without disabilities, according to new research from UNH. Read more- 1 of 2
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Oct 24, 2012
UNH Researchers Create New Index to Assist Lodging Industry with Economic Planning
A new tool for short- and long-range economic planning in the lodging industry has been created by UNH researchers E. Hachemi Aliouche, associate professor of hospitality management and associate director of the Rosenberg International Franchise Center; Nelson Barber, associate professor of hospitality management; and Raymond Goodman Jr., professor emeritus of hospitality management. Read morePosted in: Business & Technology, Research Development & Communications, Research Spotlight
Tags: 2012, Peter T. Paul College of Business and Economics, Whittemore School of Business and Economics, WSBE