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Final
print issue of Campus Journal is Friday
By Lori
Wright, Media Relations
Friday’s issue of Campus Journal is the last print issue of
the faculty and staff newsletter. In an effort to better serve faculty
and staff with more timely information and as the result of growing
budgetary concerns, Campus Journal is becoming a Web-only publication
in January.
Campus
Journal Online provides a greater level of interaction with and dissemination
of information to campus. “Relying on an interactive online
CJ that is continually updated will eliminate this lag time and allow
us to better serve readers with more relevant news. Not only will
CJ Online news be more timely, it is more extensive, since the Campus
Journal is not restricted by a lack of print space,” said Jennifer
Murray, vice president for university communications and marketing.
In addition, E-News @ UNH, an electronic newsletter launched in fall
2003 that complements the Web publication, allows constituents to
receive Campus Journal stories, as well as press releases and links
to positive UNH stories in the press, directly in their e-mail box.
In order to serve staff who do not have regular access to an office
computer, Media Relations has developed a system to ensure they continue
to have timely access to Campus Journal.
In August 2003, Media Relations launched its redesigned Web site,
which included a more appealing and timely CJ Online. Since that time,
Media Relations has been publishing both the print and online versions
of CJ every other week, with the online version available earlier
in the week of publication.
Readership of Campus Journal Online has grown dramatically since spring
semester 2004 when Media Relations began lightly promoting CJ Online
in the print version. “CJ Online is one of the strongest and
most accessed components of the Media Relations site,” Murray
said.
Over the last two years UNH has been moving toward a “paperless”
campus. Virtually all standard communication from the Registrar’s
Office and the Office of Financial Aid has shifted from paper to electronic
communication. In September 2004, Business Services converted to electronic,
online billing as a way to offer enhanced services to customers. Even
the United Way Campaign moved online this year.
This paperless effort includes the addition of the Blackboard student
portal, which allows UNH to direct news and information to students
electronically. Because of Blackboard, UNH is able to more efficiently
serve students academically through electronic interaction with their
professors and peers.
“The decline in resources and financial support for public institutions
has forced university communications departments to find more efficient,
cost-saving methods to do their jobs in more effective ways,”
Murray said. “CJ Online allows Media Relations to accomplish
its strategic communications goals more effectively, as well as better
serving faculty and staff who will find more timely news on the web.” |
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