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Trends in Child Victimization

New Educational Videos on Program Evaluation

The UBS Optimus Foundation and the Crimes against Children Research Center (CCRC) at the University of New Hampshire have collaborated on several tools to help non-profit and non-governmental organizations (NGOs) better understand how program evaluation can improve their program design and build knowledge about what works best to reduce children’s exposure to violence.  

An Evaluation Handbook was developed in collaboration with the World Health Organization (WHO).

We also now have FIVE FILMS (3 short animated films and 2 documentary-style films) that illustrate key evaluation concepts from the Handbook using visual examples and innovative design.

"Supporting Evaluation: An Animated Series" offers a collection of three animated videos:

1. WHY EVALUATION? provides a visual introduction to the importance of evaluation and discusses some of the concerns many have about conducting evaluation. (6:15)

video screenshot

2. PROGRAM THEORYexplains why program theory is such an important part of using research and how a strong program theory can help you plan for evaluation. (6:11)


3. MEASURING OUTCOMES explains what it means to define measurable outcomes and how to avoid common pitfalls.(5:18)



We also have 2 short documentary-style videos that provide case examples of organizations engaging in different types of evaluation.

1. In our first video, we showcase an organization planning for and conducting rigorous OUTCOME EVALUATION. (9:00)


2. In our second video, we examine an organization using research to improve program design as part of a DEVELOPMENTAL EVALUATION. (7:19)


We encourage use and dissemination of the videos and welcome feedback on additional tools that organizations think would help support organizations involvement in program evaluation.


ubs logo Funding provided by UBS Optimus Foundation.